Holiday is considered by many retailers to be the most important season for revenue and customer acquisition.
When helping our clients plan their mobile strategies, GPShopper breaks the holiday season into six time periods - each with a distinct focus for mobile messaging. These date-specific tactics are proven to help retail marketers increase app downloads and sales across all channels. `
Download our Holiday Planning Calendar for Retailers to easily juggle deadlines and implement recommended mobile messaging, including:
- Pre-season prep with load and scale testing
- Segmenting customers to increase push conversions with personalized content
- Set customer expectations with push & banner reminders of ground shipping cutoffs
- Interactive push notifications with hostess gift ideas
- In-app video for prime Thanksgiving Day viewing
- Using Wish Lists and Gift Guides to drive app downloads
Hang this printable holiday calendar in a handy place and never miss a deadline or opportunity to reach your customer!