How Will Android L and iOS 8 Impact Retailers?

Posted by Lauren Hand on Jul 23, 2014 10:00:00 AM
Lauren Hand

 Yesterday, GPShopper hosted a webinar preparing retailers for the upcoming Apple and Android updates, including:

  • Touch ID: How ease-of-checkout will increase your conversion rates
  • Widgets: Users can access Wish Lists and Price Alerts directly from their Notification Center 
  • Actionable Notifications: Add interactivity to your current Push system 
  • Android Wear: Does your smartphone app have a wearable counterpart? 
  • Restricted Wi-Fi Tracking: Retailers can no longer sniff MAC addresses. Learn about other options for honing in on your customers' in-store behavior, like proximity marketing with the use of beacons. 

 Check out the slides from this webinar below, or view the full webinar on-demand.

GPShopper Webinar: How Will Android L and iOS 8 Impact Retailers?


Topics: Beacons, Mobile Apps, Industry Events, Wearables, Omnichannel Retail